loanTERRA is launching a brand new platform designed to take away hidden charges and empower extra owners to entry inexpensive photo voltaic and energy-efficiency upgrades.
By equipping credit score unions, group banks and installers with clear instruments, loanTERRA is reimagining how inexperienced lending works — and for who it really works. The launch comes at a pivotal time for the clean-energy lending sector, which is present process a significant reset following the collapse of a number of nationwide lenders, the lack of the 30% federal tax credit score for renewable-energy initiatives and rising scrutiny over opaque enterprise practices.
These disruptions have shaken shopper confidence and left owners cautious of photo voltaic financing. loanTERRA addresses these challenges head-on with a clear, zero price Inexperienced-Lending-as-a-Service platform that empowers native lenders and installers to supply dependable, inexpensive financing with out hidden markups or dependence on unstable, centralized lenders.
“Each home-owner ought to be capable to put money into clear vitality with out being blindsided by hidden prices,” mentioned Invoice Paulen, founder and CEO of loanTERRA. “With loanTERRA, we’re not simply eradicating opaque charges — we’re serving to lenders step into clear vitality financing in a approach that’s accountable, scalable, and consumer-first.
“This trade doesn’t want one other lender — it wants a clear one. loanTERRA ends the dealer-fee period and offers native lenders a no-lift option to personal the way forward for clean-energy finance,” Paulen continued.
loanTERRA supplies financing for initiatives corresponding to photo voltaic panels, warmth pumps, batteries, environment friendly roofing, home windows and insulation — upgrades that decrease family vitality use whereas delivering long-term monetary advantages. These are the core constructing blocks of residence electrification — areas the place transparency has been lacking for much too lengthy.
The way it works:
- Householders Apply – Debtors discover financing for photo voltaic panels, warmth pumps, batteries, EV chargers, and different energy-efficient upgrades. Purposes are streamlined, with most approvals and credit score selections issued in minutes.
- Native Lenders Present the Loans – loanTERRA companions with credit score unions and group banks, connecting debtors on to mission-driven monetary establishments. Not like nationwide lenders that add hidden charges, native companions provide honest, clear phrases that maintain {dollars} circulating inside the group.
- Trusted Installers Do the Work – Tasks are accomplished by vetted photo voltaic and energy- effectivity contractors in loanTERRA’s Trusted Installer community, making certain high quality, compliance, and accountability. • Reimbursement Matches Utility Financial savings – Month-to-month mortgage funds are designed to align with — and sometimes exchange — present electrical energy payments, so most owners see little to no added monetary burden whereas saving in the long term.
- Everybody Advantages – Householders scale back prices and carbon footprints, lenders develop sustainable portfolios, installers achieve new enterprise, and communities get pleasure from stronger economies and cleaner air.
loanTERRA’s geolocation-based mannequin retains lending and monetary returns rooted in native economies by straight connecting owners, lenders and regional installers. This method fuels job development in clear vitality, drives native financial exercise and will increase property values that strengthens tax revenues for faculties, healthcare and public providers. On the identical time, communities achieve resilience by decreasing grid dependence and stabilizing vitality prices.
“Our enterprise mannequin is designed to create a hyper-local inexperienced worth chain,” Paulen mentioned. “Householders lower your expenses, installers develop their companies, lenders strengthen their portfolios, and communities reap the advantages of stronger native economies.” We name this community our Orbit as a result of its a number of forces working collectively in a single coordinated system.”
For credit score unions and group banks, loanTERRA additionally opens the door to a low-risk, high-yield asset class with out requiring new employees, IT investments or month-to-month charges. Residential photo voltaic loans carry out strongly, with delinquency charges averaging 0.5 to 1.5% in contrast with 22% on bank cards. The platform’s automated underwriting, built-in compliance and Trusted Installer community additional scale back danger, whereas inexperienced lending helps establishments diversify portfolios, deepen group ties and entice youthful, sustainability-minded members.
Information merchandise from loanTERRA