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As a part of the Morning Lazziness collection highlighting empowering girls who’re making a exceptional influence with their concepts, I had the pleasure of interviewing Alexatalianen Abreu, Founder & CEO of Lumara.
Alexatalianne Abreu is the Founder & CEO of Lumara, a U.S.-based AI-powered SaaS platform remodeling the boutique hospitality trade. With over a decade of expertise in advertising, analytics, and hospitality, she blends creativity with data-driven methods to unravel real-world challenges confronted by small hospitality companies.
After working intently with impartial lodges throughout Latin America and the U.S., Alexatalianne noticed firsthand what number of struggled with restricted entry to know-how, staffing shortages, and an overreliance on expensive On-line Journey Companies (OTAs). Pushed to stage the enjoying area, she launched LUMARA Good Hospitality to democratize AI-powered lodge web sites, providing boutique lodges commission-free reserving instruments and 24/7 AI concierge assist. Her mission is to assist small U.S. companies keep aggressive on a world scale—with out sacrificing their distinctive identification.
On this candid dialog, Alexatalianne Abreu shares her journey, insights, and the methods which have helped her construct a results-driven enterprise and empower different entrepreneurs to do the identical.
How does your work contribute to fixing crucial challenges within the U.S. hospitality and small enterprise panorama?
LUMARA addresses two pressing U.S. challenges:
- Labor shortages in hospitality – AI automation reduces the necessity for repetitive staffing, enabling lodges to take care of excessive service high quality with fewer sources.
- Eroding margins from OTA commissions – Impartial lodges typically lose as much as 25–30% of every reserving to giant platforms. LUMARA provides them the instruments to retain extra income, strengthen direct visitor relationships, and stay aggressive.
What impressed you to create LUMARA, and what private or skilled experiences led to its founding?
Whereas Lumara is hospitality-focused, it empowers small companies economically. My background in advertising, analytics, and hospitality revealed an imbalance within the trade – small operators needed to rely upon costly third-party platforms to outlive. I noticed a method to restore autonomy and profitability to those companies by accessible AI instruments.
What particular downside does your product clear up, and who advantages most out of your innovation?
Boutique lodges and impartial lodging lose as much as 30% of income to OTA commissions. LUMARA replaces that dependency with commission-free, AI-powered web sites and concierge automation that enhance direct bookings and operational effectivity.
How is your method completely different from different options available in the market?
We’re not simply constructing software program, we’re constructing independence. LUMARA is designed for non-tech-savvy homeowners however delivers premium, enterprise-grade performance that’s simple to make use of and visually compelling.
What has been your most impactful technique for buying early customers and scaling?
We constructed a visible consumption move the place lodges can see their web site prototype immediately. This lowered onboarding friction, elevated conversions, and proved extremely efficient even throughout our MVP stage.
How are you utilizing information, AI, or automation in ways in which empower your customers fairly than overwhelm them?
Our AI concierge works quietly within the background, answering questions, managing bookings, and automating visitor workflows. House owners get the advantages of automation with out feeling burdened by complicated tech.
What challenges have you ever confronted as a girl founder within the tech/AI house, and the way did you navigate them?
I constructed credibility by motion. I realized the instruments, constructed the product, and led with measurable outcomes. That method earned respect and attracted the best collaborators.
What does management imply to you in a high-growth tech surroundings?
Management is empathy over ego. It’s about understanding person wants, supporting your group, and constructing techniques that make individuals really feel assured, valued, and seen.
How do range and inclusion affect your work?
LUMARA was constructed to serve various markets throughout the U.S., from multilingual assist to culturally conscious UX design. Inclusion isn’t an afterthought – it’s a part of our product DNA.
How do you overcome impostor syndrome as a founder?
Accomplished is healthier than excellent. Ask as an alternative of assuming. And keep in mind – many breakthrough concepts appeared “too bold” earlier than they turned apparent successes.
How do you keep forward of trade tendencies?
I learn, construct, and check always, however I additionally take heed to actual customers. Traits inform us, however mission and execution maintain us.
In the event you might spark a world motion by your work, what would it not be?
To champion know-how that respects and preserves native tradition. Instruments ought to empower companies with out erasing what makes them distinctive.
What trade fantasy would you wish to disrupt?
Small companies should depend on large platforms to outlive. They don’t, they only want the best instruments.
What recommendation would you give to girls coming into AI, SaaS, or hospitality tech?
You don’t should be a coder to guide in tech. Care deeply about an issue, decide to fixing it, and be taught the remainder alongside the best way.
Have you ever acquired recognition or mentorship invites to your work in AI or entrepreneurship?
Sure, my work with LUMARA Good Hospitality has led to invites from senior engineers, startup founders, and ecosystem leaders to collaborate, obtain mentorship, and share insights on AI automation for small enterprise competitiveness. These recognitions validate each the technical innovation and market relevance of my work.
What’s your long-term imaginative and prescient for a way LUMARA Good Hospitality will influence the U.S. economic system and innovation ecosystem?
The long-term imaginative and prescient for LUMARA is to scale AI-driven instruments that assist small hospitality companies stay financially impartial, retain jobs, and compete on a world stage. By strengthening native enterprise resilience, we additionally contribute to broader financial stability and innovation adoption throughout service industries within the U.S.
The place can readers join with you?
You may be taught extra about LUMARA Smart Hospitality and its mission to empower boutique hospitality companies by reaching out by way of hi there@lumara.ai. Alexatalianne Abreu, Founder & CEO of Lumara, welcomes alternatives to attach with fellow innovators, traders, and changemakers who share her imaginative and prescient for AI-powered instruments that strengthen native economies whereas preserving cultural authenticity.
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