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As a part of the Morning Lazziness collection about empowering ladies who encourage and do unimaginable issues with their concepts in society, I had the pleasure of interviewing Robin Roberson.
Robin Roberson is a serial entrepreneur with over 25 years of expertise serving to purchasers clear up complicated issues and modernize operations. As co-founder and President of Agentech.com, she leads the cost in making use of Agentic AI to automate essentially the most time-consuming duties in insurance coverage claims, releasing adjusters to deal with decision-making and policyholder care.
Robin beforehand co-founded and scaled WeGoLook, remodeling the way in which insurers use the gig financial system by deploying on-demand area brokers. The corporate was acquired by a world TPA for over $36 million. She has since held govt roles throughout the P&C ecosystem, together with President of Livegenic and SVP of Eberl, the place she helped launch the FLEX Restore program and develop platform partnerships.
She can be a accomplice at AptlyDone, a SaaS platform centered on Delegation of Authority and enterprise governance, and an investor in BuildArray, a no-code platform for digitizing kinds and workflow.
Robin serves on the Board of Administrators for BancFirst and United Manner of Central Oklahoma and is a member of Management Oklahoma and the Committee of 100. She was the primary girl to function Director of the Oklahoma Employment Safety Fee, overseeing 450 staff throughout 27 workplaces.
In 2025, she was named to each Inc.’s Feminine Founders 500 Record and JP Morgan Chase’s 100 Ladies to Know.
A frequent speaker and business contributor, Robin is most proud to be a mother to 2 unimaginable sons (and three canine). As a breast most cancers survivor, she brings gratitude and goal to all the things she builds.
What impressed you to turn into an entrepreneur within the AI business, and what led to the creation of your present enterprise?
Entrepreneurship typically begins by recognizing actual life issues and in search of to resolve them. After experiencing firsthand the complexity and repetition concerned in insurance coverage claims, the chance grew to become clear to meaningfully enhance the lives of claims adjusters, which in flip creates a greater expertise for claimants and improved effectivity for insurance coverage carriers. My deal with enhancing this course of started fifteen years in the past, initially by leveraging the gig financial system lengthy earlier than it grew to become widespread via corporations like Uber. As early as 2010, as cofounder and CEO of WeGoLook, my staff and I constructed a community of over 40,000 impartial contractors to streamline claims dealing with.
As expertise continued to evolve, incorporating rising improvements into the claims workflow grew to become a pure development, notably with the rise of synthetic intelligence round 2019. The event of agentic AI opened the opportunity of offering desk adjusters with digital coworkers. From this imaginative and prescient, Agentech was born. In the present day, the purpose at Agentech is to make use of AI to eradicate monotonous paperwork from claims processing, empowering adjusters to dedicate their efforts to complicated choices and supply extra significant assist to policyholders throughout annoying occasions. The Agentech staff now gives over 200 AI brokers that work side-by-side with the desk adjuster to finish the mundane tasks- it’s so extremely rewarding!
As a lady in tech and entrepreneurship, what distinctive challenges have you ever confronted, particularly within the AI area, and the way did you navigate them?
One frequent problem is overcoming the stereotype that AI and tech management roles belong primarily to male engineers. I realized a few years in the past that one doesn’t need to be an business skilled to be an business chief; curiosity and a willingness to repeatedly study might be equally highly effective.
Efficiency is the final word measure, no matter gender. Persistently offering distinctive outcomes for valued consumer companions via exhausting work, willpower, and transparency can typically outperform pure expertise alone. It’s additionally essential to overtly share successes, confidently talk imaginative and prescient, and draw energy from supportive networks of girls leaders who encourage trusting one’s personal voice and experience.
How do you handle the extraordinary calls for of constructing an AI-driven enterprise whereas sustaining private well-being and stability?
I used to be raised in a technology that inspired ladies to “do all of it.” It took a few years to appreciate that having all of it, on a regular basis, is solely not possible. As a substitute, life naturally ebbs and flows based on shifting priorities.
Discovering stability might be difficult, particularly in a quickly evolving setting like synthetic intelligence. Setting clear boundaries between work and private time is important. For me, meaning making time for day by day walks to clear my head, feeding my koi fish between Zoom calls, and scheduling intentional moments devoted to household and hobbies. As a breast most cancers survivor, my physique has taught me to study that recharging is just not a luxurious however a necessity for sustainable long-term success and well being.
What networking methods or communities have helped you most in constructing significant connections within the AI and tech ecosystem?
Discovering communities like Ladies in Tech, Insurtech Innovators, and native entrepreneur teams has been invaluable. Attending business occasions, collaborating on panels, and actively partaking on LinkedIn have additionally created wonderful alternatives for collaboration and assist. Real curiosity about others’ journeys and openness to collaboration are my greatest networking methods.
How do you strategy mentorship—each receiving it and providing it—and the way has that influenced your progress as a founder on this area?.
I’ve all the time seen mentorship as a two-way road. Early on, I sought mentors who not solely impressed me however have been candid about their very own failures and practical in regards to the startup world. Now, I pay it ahead by mentoring aspiring younger founders, each female and male. This mutual studying retains me grounded and constantly evolving as each a pacesetter and an individual.
What methods have confirmed simplest in buying clients or purchasers in your AI services or products?
Discovering a design accomplice who’s open to sharing their business experience and operational challenges in change in your resolution is invaluable. This collaboration lets you successfully exhibit actual outcomes inside their business, making it far simpler to speak worth to their friends.
At Agentech, for instance, we spotlight genuine buyer tales and tangible examples of how our expertise meaningfully improves adjusters’ workflows. Displaying measurable advantages, similar to important time financial savings, value financial savings, and diminished errors, resonates deeply with potential purchasers and clearly illustrates our resolution’s affect.
Which advertising methods (digital, content material, occasions, and so forth.) have labored greatest in your model, and the way do you measure their affect?
Content material advertising has confirmed to be our simplest technique. Persistently sharing priceless business insights, rising developments, and buyer success tales has helped us construct belief and set up thought management. We gauge our affect via engagement metrics, inbound inquiries, and direct suggestions from readers who share that our content material has genuinely deepened their understanding of how AI can remodel their work.
Moreover, commerce conferences have been instrumental to our success. These occasions supply the best alternative to showcase our options on to our audience, creating an setting the place significant connections naturally happen.
Are you able to share a significant setback or roadblock in your AI startup journey, and the way you strategically overcame it?
Early on, we confronted skepticism from potential purchasers nervous AI would change adjusters. To handle this, we clarified our message to emphasise AI as a supportive digital coworker and never as a substitute. We concerned adjusters in shaping the product, which helped construct belief and confirmed purchasers we genuinely understood their wants.
What’s one piece of recommendation you’d supply to ladies who’re simply starting their entrepreneurial journey in AI or rising tech?
Belief your instinct, embrace curiosity, and don’t be afraid to ask questions. Your distinctive perspective as a lady is extremely priceless in shaping inclusive AI applied sciences. Don’t take the phrase ‘no’ personally. Watch out to attempt to boil the ocean- deal with an issue and go deep. Encompass your self with individuals who encourage you to be daring, communicate up, and pursue concepts that excite you.
Is there a quote, mantra, or philosophy that persistently guides your choices as an AI entrepreneur?
Sure, focus relentlessly on delivering best-in-class AI options.
When your product persistently outperforms rivals throughout all key areas, success naturally follows. That is the important thing to getting your flywheel in movement.
Right here is our most important query. “What Are The 5 Issues You Want To Overcome Self-Doubt and Construct Confidence?” (If doable, please share a narrative or instance for every one)
Rising up poor inside a rural farming group and experiencing psychological and bodily abuse from a stepfather considerably impacted my self-confidence. In reality, it has taken a few years to heal and genuinely function from a spot of confidence and self-worth. Listed here are a number of which have helped me overcome self-doubt:
Optimistic Assist Community: Surrounding myself with staff members and pals who remind me of my strengths helped me confidently make daring choices, like launching varied expertise platforms (WeGoLook.com, Aptlydone.com, BuildArray.com, Agentech.com) when others thought it was too dangerous.
Steady Studying: Continuously studying about AI and figuring out insurance coverage claims bottlenecks gave me confidence in conferences with skeptical purchasers and traders, turning doubt into experience. I imagine that if you’re well-prepared for a gathering or presentation, it’ll go effectively.
Small Wins: Celebrating small wins, like being acknowledged for business resolution awards, helped me construct momentum and strengthened self-belief throughout harder days.
Income cures all ills, together with self-doubt: There’s nothing like purchasers loving your resolution and referring their friends to you. Listening to the testimonials from customers all the time places a smile on my face and offers me a shot within the arm of confidence within the product (and myself).
Embracing Errors: Viewing errors as studying alternatives, similar to when an early product demo didn’t go as deliberate, helped me keep confidence in my capacity to adapt and enhance.
Okay, we’re almost completed. You’re a particular person of nice affect. Should you may encourage a motion that will deliver essentially the most quantity of excellent for the best variety of folks, what would that be? You by no means know what your thought can set off.
I’d champion a motion for inclusive AI training, particularly amongst ladies and underrepresented communities. There’s an unimaginable non-profit, Group Advance in OKC, that helps Sixth-Eighth graders in underserved faculty districts. I’ve been shocked by the variety of college students who should not have entry to the web or instruments (apart from cell telephones).
My concern with AI development is that it’s going to solely widen the hole of the haves and have-nots. Broadening entry to expertise training would guarantee future improvements serve and profit all folks, not only a choose few.
How can our readers additional comply with your work on-line?
I’d love to attach! Readers can comply with me on LinkedIn for normal insights, or go to our firm’s web site, Agentech.com, to study extra about our journey and improvements.
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