Walt Disney Imagineering is within the early phases of prototyping a brand new augmented actuality expertise at its theme parks. This week, the group launched a video exhibiting Meta’s Ray-Ban smart glasses used as a private digital assistant inside Disneyland.
Meta is simply one of many corporations Disney Imagineering R&D is working with on AR. The Ray-Ban smart glasses enable Disney visitors to ask questions out loud and obtain real-time responses with details about rides, points of interest, merchandise, meals and instructions.
Disney Imagineering’s R&D group has been engaged on early prototypes for a way our AI glasses will help convey straightforward to entry suggestions whereas within the parks, utilizing our new System Entry Toolkit pic.twitter.com/japyanoSEh
— Jake Steinerman (@jasteinerman) September 18, 2025
The video exhibits a Disney solid member strolling by means of Disneyland sporting Meta Ray-Bans. As she approaches the paddleboat attraction, she asks, “What’s that, and the way can I experience it?”
“That is the Mark Twain River Boat,” the AI-powered glasses reply immediately. “It is close by and you’ll board for a soothing 14-minute cruise.”
She proceeds to ask, “The place can I get a gluten-free snack?” The reply is, at a snack stand close by, with the glasses providing to examine the total menu for her. She additionally asks whether or not a sure experience is acceptable for her 4-year-old, and focuses on a visitor’s Porg keychain to inquire, “The place can I get a type of?” It responds by telling her it is from a retailer in Star Wars Galaxy’s Edge.
One other half exhibits the glasses suggesting actions. “Pirates of the Caribbean at the moment has a brief wait time. Need instructions?” And “Winnie the Pooh is close by, wish to meet him?”
Meta’s latest Ray-Bans were unveiled on Wednesday. The second-generation Meta sensible glasses have obtained AI upgrades, a greater battery life and an improved digital camera. They’re available now for $379.
Augmented actuality experiences have turn out to be a method for theme parks to differentiate themselves from the competitors. Earlier this yr, Common opened its model new theme park, Epic Universe, that includes a blend of immersive technology.
Disney does not draw back from utilizing the newest know-how in its parks and experiences. There are wearables for park and lodge room entry, new Haunted Mansion illusions and apps for checking experience wait occasions or voting for that night’s nighttime leisure. Let’s not overlook the newest Walt Disney animatronics or Disney’s groundbreaking holotile floor, both.
